Apple Corps Welcomes Tom Greene as New CEO
content-team
July 1, 2025
Apple Corps Ltd., the iconic company established by The Beatles to manage their creative and business ventures, has announced Tom Greene as its incoming Chief Executive Officer. Greene is set to take over in September 2025, following the departure of longtime CEO Jeff Jones, who stepped down last October after nearly two decades at the helm.
Bringing Fresh Leadership to a Legendary Brand
Tom Greene arrives with an impressive background in entertainment and brand management. Previously the Chief Operating Officer at BLAST, Greene helped expand the company’s footprint internationally, launching offices in major cities including London, Berlin, and New York. Before that, he played key roles in the Harry Potter franchise, helping to grow its fan base into one of the largest in the world.
Beatles’ Family Backs New Leadership
The Beatles’ surviving members and family representatives have warmly welcomed Greene’s appointment. Paul McCartney, Ringo Starr, Olivia Harrison, and Sean Ono Lennon released a joint statement praising Greene’s vision and experience, expressing confidence that he will be instrumental in steering Apple Corps toward exciting new ventures.
Looking to the Future
Greene takes charge at a crucial moment for Apple Corps, with several high-profile projects underway. Fans eagerly anticipate the upcoming Beatles biopic directed by Sam Mendes, scheduled for release in 2028. Meanwhile, Apple Corps continues to celebrate the band’s enduring legacy through reissues and new releases, including the unveiling of “Now and Then,” the band’s final track.
As Greene steps into his new role, all eyes will be on how he guides Apple Corps into its next chapter while honoring the timeless influence of The Beatles.
